As part of S2blue Creative we offer a Creative Consultancy' service.

The service is run by Steve England and Barbara Prentice, mixing industry experience with training expertise to offer a unique consultancy package which will bring results.

	"Many thanks for the superb commercial production seminar. It was both informative and fun. As a man that's been in advertising over 23 years, I thought it was impossible to teach an old dog new tricks. But throw me another stick, I did. I look forward to dipping into your remarkable pool of knowledge for the foreseeable future" Simon Beck, Manx Radio

Having worked in the industry since the 1970s Steve's experience of jingle and commercial production in the UK is unequalled. Steve produced the very first winner of the best station produced commercial back in the 70's and went on to run Alfasound, which was at the forefront of jingle production throughout the 1980's and 1990's being the biggest contract commercial production producer of the mid 1990's. Steve started his own company in 1997 before joining up with Simon to create S2blue.

In 2003 Steve was asked to take part in Radio works' a conference set up by some of India 's leading media to promote commercial radio advertising in India . Commercial radio is in it's infancy in India , having only been around for a few years. The conference was very well received and Steve's talks made national, as well as industry media. For more information please click here.

Barbara was involved in the launch of Signal Radio before moving into training and HR. She's worked at various production companies and had a good knowledge of the radio industry.

One main aspect of the consultancy service is the unique training programme, which covers effective brief taking, year long planning, needs analysis, harnessing change and aspects of advertising law.

	Informative, interesting, and above all fun, used the training on my very next sales call and it was effective. Thank you Steve and Barbara Lee Bennett & Michelle Rolfe , CTR 105.6fm

The day long training consists of a mixture of presentations, interactive games and is interspersed with interviews with some of the leading people in the radio advertising industry, as well as examples of creative and critically acclaimed commercials.

The training has been designed to build up skills of new Sales Executives, whilst refreshing and revitalising experienced personnel.

Although the consultancy service, along with the training programme is open to anyone the service is available free to stations that use S2blue Creative for commercial production.

For more information or to discuss the consultancy please click here